![]() Nimble will enable people to have beautifully painted nails - whenever they choose. I envision Nimble adopted by 10s (or 100s) of millions of households worldwide, eventually becoming part of the “normal routine” by creating new, more convenient manicure options for our customers. How do you think this might change the world? It makes painting nails less of a messy, expensive hassle and more of a reason to kick back and relax. Nimble can paint nails in the dark, when the kids are asleep and the TV is on. Nimble provides perfectly painted nails, from the comfort of home, and only takes 10 minutes per hand (including dry-time) - it’s a device created to fit into the schedule of a modern individual. It gives people flexibility when it comes to painting nails. Many women who don’t have time or money to go to the nail salon, or do their own nails, give up pampering themselves all together. Overall, the industry has not caught up with the fast-paced tempo of today, almost every service is available at the touch of a button in half the time and cost it used to take, except for painted nails. It’s no secret that the nail industry hasn’t had many advancements since acrylic nails were invented in the mid 50s. I would say that creating a device that supports all of these complex mechanics, while being easy to operate, maintenance free, and at an affordable price point for the customer has been the biggest cutting-edge technological breakthrough I’ve been working on. Most of my work has focused on teaching Nimble to precisely identify fingernails, define how to paint only the nail, and execute a perfect polish application. While the concept of Nimble is easy to understand, the technology behind it is extremely complex. Nimble provides salon quality nails, from the comfort of home, in a fraction of the time and cost of traditional nail painting methods. I just launched Nimble a beauty-tech device that will revolutionize the way people paint their nails. Not sure what happened in the few hours I was in the air, but by the time I landed, my first-ever startup was on its way to being acquired.Ĭan you tell us about the cutting-edge technological breakthroughs that you are working on? When I looked through the terms of the deal, I was surprised to see the Yandex execs included a full acquisition of KiLocate. By the time my plane landed back in Israel, I had a terms sheet sitting in my inbox. I was thrilled and agreed to bring Yandex on as investors. The meeting went really well and Yandex decided to implement KitLocate’s platform in some of their apps, but it didn’t end there: the Yandex execs offered to invest in KitLocate. I flew to Moscow to meet with Yandex (NSDQ: YNDX) executives at their headquarters to learn more about their digital services as part of my business development efforts. The acquisition story of my previous startup, KitLocate, was one of the more interesting experiences in my career as an entrepreneur. I was determined to spend my life using innovation to solve everyday problems.Ĭan you share the most interesting story that happened to you since you began your career? A year later, I paused my studies, became a full-time entrepreneur and never looked back. I talked to a friend with a technical background, we teamed up, and started working on a solution which would eventually become my first company: KitLocate. My disappointment led me to thinking about how I could make shopping easier, not just for myself, but for others. There were no returns or exchanges in Israel at the time, so there was nothing I could do. I went to the mall and grabbed the cheapest shirts I could find, but on my way out of the store, I saw a better deal for the same exact shirts. Because I was a college student, funds were tight, and I tried to find some discounts online to no avail. Back in 2011, in the early days of smartphones, I was looking to buy some new shirts so that my friends would stop making fun of me for always wearing the same color (green). I remember the exact day when the entrepreneurial seeds were planted. I never expected to become an entrepreneur, in fact, I was studying industrial engineering and management when everything changed. Thank you so much for doing this with us! Can you tell us a story about what brought you to this specific career path?
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